What if one of the most powerful performance tools isn't a supplement, a training method, or new technology, but belief itself?

In this episode, S&C specialist Assoc Prof Vince Kelly explores the science behind the belief effect and how athlete expectations, coach communication, environment, and trust can meaningfully influence performance outcomes. From placebo and nocebo effects to coaching philosophy and practitioner credibility, this conversation unpacks why how an intervention is delivered can be just as important as the intervention itself.

Whether you're a coach, sport scientist, clinician, or athlete, this episode offers practical insights into building stronger coach athlete relationships, improving communication, and creating environments that maximize performance.

https://www.sciencedirect.com/science/article/pii/S0022399926003946

Today’s speakers:

Prof Paul Laursen https://www.paullaursen.com/

Assoc Prof Vince Kelly https://www.linkedin.com/in/vince-kelly-6452a621/

Athletica U
https://youtube.com/playlist?list=PLu7L8NU083obOOZnkl9qd1lxr5zfVKTkL&si=YkGXTSQsJcYBUPiD