Why Most Businesses in Norwich Struggle With Digital Marketing in 2026 And How to Fix It

June 19
14 mins

Episode Description

If you’re a business based in Norwich and looking to grow in 2026, this discussion between James Dooley and Kasra Dash breaks down the digital marketing strategies that can generate consistent leads and long-term growth. They start by explaining why businesses should first track KPIs such as marketing spend, lead volume, contact rates, and conversions before investing in any channel. From there, they explore a range of proven strategies including brand SEO, AI visibility across platforms like ChatGPT, Gemini and Perplexity, Google Business Profile optimisation, organic SEO, social media marketing, paid social ads, PPC advertising, and third-party lead generation platforms. The conversation also covers emerging opportunities like AI platform advertising and community visibility on forums like Reddit and Quora, highlighting how businesses can diversify their lead sources and build stronger online authority. This episode provides practical digital marketing insights specifically for Norwich-based businesses wanting to scale their enquiries and revenue in 2026.


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