James Dooley Podcast

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Why Most Businesses in Bolton Struggle With Digital Marketing in 2026 And How to Fix It

June 19
14 mins

Episode Description

In this episode of the James Dooley Podcast, James Dooley and Kasra Dash discuss the best digital marketing strategies for Bolton-based businesses looking to generate more inquiries and grow in 2026. They explain why business owners should first put proper KPIs in place before spending money on marketing, including tracking spend, lead quality, contact rates, and paying customers. The conversation covers brand SEO, AI visibility in ChatGPT, Gemini, Claude, Grok, and Perplexity, performance-based lead generation, Google Business Profiles, organic SEO, organic social media, paid social ads, PPC, paid ads on AI platforms, Reddit and Quora mentions, and tradesman websites like Checkatrade, Bark, Rated People, and MyBuilder. This episode is a practical guide for Bolton businesses that want to know which marketing channels are worth the investment and how to build a more predictable flow of leads.


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