Jeff Boone on Cowpokes, Online Auctions, and Growing a Family Business in Indiana

June 21
26 mins

Episode Description

Indiana entrepreneur Jeff Boone joins Indiana Success Happy Hour to talk about building Cowpokes, growing a family auction business, and how online auctions are changing the game in Indiana. In this episode of Indiana Success Happy Hour, Brian Quinlan and Brad Niccum sit down with Jeff Boone, owner of Cowpokes Work & Western and part of a longtime Indiana auction family business, to talk about entrepreneurship, auctions, western retail, family legacy, and adapting a traditional business for a modern market. Jeff shares how he grew up in the auction world, how Boone Auctions evolved from live farm and livestock sales into a hybrid model that blends in-person and online bidding, and what it takes to stay relevant in a changing industry. He also tells the story behind Cowpokes, how the western store got started, why it connected with customers across Indiana, and what it’s like balancing multiple businesses under one roof.

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