Turning Customers into Superfans with Brittany Hodak
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Episode Description
How do you turn everyday customers into passionate advocates for your brand?
Brittany Hodak breaks down her SUPER Model for customer experience, shares her famous 5 A’s of an effective apology, and explains why apathy is the biggest threat to your business.
What You’ll Learn:
- Why you want customers to become superfans
- How customer apathy is the real risk to your business
- One bad touchpoint can cost years of revenue
- Brittany's SUPER Model CX playbook
- Why the Platinum Rule is much better than the Golden Rule
- How to craft a great apology
Be sure to check out Brittany's book, Creating Superfans, and her Six Weeks to Superfans Masterclass!
We want to hear from you! Share your support stories and questions with us at happytohelp@buzzsprout.com!
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Thanks for listening!