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Franchise Marketer

Joel Kleber

franchisemarketer.co

Next episode on Thursday.

The Franchise Marketer Podcast breaks down how to grow, market, and scale franchise brands. Hosted by Joel Kleber, CMO of Jim’s Group, the largest franchise system in the Southern Hemisphere with 5,700 franchisees, Joel shares insights from building one of the most recognised franchise brands.

With experience across content, recruitment, and marketing strategy, plus interviews with industry experts, this podcast is your playbook for attracting franchisees, building stronger brands, and using content the right way.

26 episodes • 0 archived •

The AI Stack I Actually Use in 2026 (No Fluff, No Affiliates)

March 30

March 30

11 mins

Stop Starting From Scratch: Build an AI Brain That Works Across Every Platform

March 25

March 25

8 mins

Vibe Coding a Franchise System with James Farquhar founder of Footy Nippers

March 10

March 10

53 mins

From 0 to 100 Franchisees. What Actually Works. With Brent Dowling

February 24

February 24

43 mins

How to Get Better Franchisees (Not Just More Leads). Susana Hands

February 4

February 4

1h 3m

The boxing gym franchise that sells franchises through a personal brand. Darcy Ellis, HitFit

January 7

January 7

1h 10m

How Mike Andes Built a 150-Location Lawn Care Franchise

Dec 10, 2025

Dec 10, 2025

1h 13m

How to Build Trust When Nobody Knows Your Brand: The 7-11-4 Content Framework Explained

Dec 4, 2025

Dec 4, 2025

12 mins

The Tool That Makes Franchise Marketing Instant - Interview with Andy Baker, founder of Sesimi

Nov 27, 2025

Nov 27, 2025

1h 2m

How to build your own AI CMO!

Nov 20, 2025

Nov 20, 2025

5 mins

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