Entrepreneurship Uncensored Podcast

·E8

Casino SEO | How to Rank in The iGaming Industry (James Dooley Chats With Craig Campbell)

May 22
19 mins

Episode Description

James Dooley and Craig Campbell discuss casino SEO and how to rank in the highly competitive iGaming industry. The conversation covers parasite SEO, brand protection, press releases, LLM seeding, tier-two backlinks, virality, canonical abuse, semantic SEO, topical authority, technical SEO, schema and internal linking. Craig Campbell explains why online casinos need to identify missing pieces in their SEO strategy because small ranking improvements can drive major increases in first-time deposits and revenue. They also discuss why casino operators should run multiple lanes, protect branded searches, power up third-party assets and focus on pages that generate money. This video is aimed at casino operators, iGaming affiliates and SEO professionals looking to improve rankings, visibility and conversions in competitive gambling markets.

Where to Listen to This Episode

How to Rank in The iGaming Industry is available across all major podcast platforms. Choose your preferred platform below.

See all episodes