James Dooley and Jabez Reuben discuss how listical link building can help brands get cited inside Claude AI. The conversation explains why Claude often pulls from Google results, which makes indexed and well-structured listicles important for AI visibility. Jabez explains why brands should include competitors in comparison articles because this helps Google and Claude understand category relevance. They also cover consensus building, Google Business Profile strength, review signals, robots.txt checks, LLM crawler access and the need for multiple listicles rather than one isolated guest post. The podcast explains how comparison tables, quick summaries, FAQs, YouTube videos, contact details and semantic variation can help listicles rank in both Claude and Google organic results. This video is useful for SEOs, link builders and brands looking to improve Claude citations, AI visibility and LLM rankings.