Why do most transformation efforts fail, even when people are deeply committed? In this thought-provoking episode of The Leadership Project, Michael Lopez, transformation coach and author of Change, unpacks the science behind why change is so hard and what we’ve been getting wrong all along. With over 20 years of experience helping organizations navigate complex change, Lopez challenges the conventional, rational-only approach and introduces six brain-based strategies to make change stick, both personally and systemically.

Rather than focusing on willpower or generic frameworks, Lopez dives into the biology of transformation. He explains how the brain and body respond to change as a perceived threat, which often sabotages even our best intentions. Using real-world examples, including a remarkable case where a failing nuclear plant climbed from the bottom 10 percent to top 10 percent performance in just a year, he reveals how aligning change efforts with our neurobiology unlocks lasting results. His framework begins with understanding what's really going on, fostering individual ownership, and building a movement rather than enforcing compliance.

The episode also flips popular beliefs on stress and failure. Lopez makes a compelling case that stress, when properly framed, is not the enemy but a key ingredient for growth. He unpacks how challenge strengthens the anterior mid-cingulate cortex, the part of the brain that helps us overcome difficulty. From building new habits to transforming entire teams, you’ll walk away with a practical, science-backed blueprint to navigate change effectively and sustainably. Whether you're leading others or leading yourself, this is a must-listen.

🌐 Connect with Michael:
• Website: https://www.michaeljlopez.coach/
• LinkedIn: https://www.linkedin.com/in/michael-j-lopez9/
• Instagram: https://www.instagram.com/michaeljlopez9/

📚 You can purchase Michael's book on Amazon:
• CHANGE: https://www.amazon.com/dp/195501874X/

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