Your radio station’s mobile app can do more than just stream music. In this episode, Jim challenges you to explore creative ways to enhance your app’s impact—especially through platforms like Apple CarPlay and Android Auto. From updating metadata to testing app-exclusive promotions, find out how small tweaks can deliver big results in listener engagement and sponsor value.

What You'll Learn:

• How to customize your “Now Playing” info to include more than just song titles

• Ways to use artwork and sponsor messages within CarPlay and Android Auto

• Ideas for app-exclusive contests or promotions

• Why testing and tracking new features leads to long-term growth

Read more in-depth show notes at https://www.skyrocketradio.com/183.

If you don’t have a mobile app that is fully integrated with your station website, so you can schedule and send contest, event, and new post push notifications – and even tweak your Carplay/Android Auto meta information, reach out to us at https://www.skyrocketradio.com.