Why customer data is the new gold with Rasmus Thomsen

Oct 8, 2023
38 mins

Episode Description

Rasmus Frølund Thomsen, a skilled professional with extensive experience in e-commerce strategy, marketing tech, and online marketing, including SEO, SEM, and Affiliate marketing, joins us on the pod as we talk E-Commerce and Customer Data.

In this episode, find out:

  • Why customer data is important and how to control it better
  • Why some brands are failing in e-commerce and what they can do to solve their challenges
  • How to upsell to customers and retain them for longer
  • Why marketers need to be more data-savvy

Find Rasmus at https://fact.dk/ or his social media https://www.linkedin.com/in/rasmusthomsen/ 

Learn more about our social media agency Kubbco at www.kubbco.com 

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