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Great ideas don’t fail because they lack potential—they fail because they lack structure.

In this episode of Project Management Masterclass, host Brittany Wilkins breaks down the project charter—the critical first step in turning ideas into reality. Whether you’ve been handed a bold new initiative or simply want to lead with more clarity, this episode is your blueprint.

You’ll learn:

• What a project charter is and why it matters
• The 9 essential components every charter should include
• How to lead during the Initiation Phase of a project
• A narrated walkthrough of a real-world charter scenario: the launch of a solar-powered baby stroller
• Key takeaways to help you build charters with confidence

Don’t let uncertainty stall your next big move. Learn how to write a project charter that aligns teams, empowers leaders, and drives execution from day one.

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