Our guest today is Kelly Kovacs, who was EA + Chief of Staff to the CEO of Twitter from 2010 to 2015, where she led several of the company’s most strategic initiatives and special projects.

Kelly is a Founding Partner at 01A, a boutique growth stage venture firm run by Dick Costolo and Adam Bain (previous CEO and COO at Twitter).

Kelly is also the founder of eaMAFIA + eaRISE, a private community of high growth Executive Assistants in tech, venture, and beyond. The platform provides thought leadership and community to an incredible group of like minded EAs.

0:00 Introducing Kelly (sorry about the Audio!)
1:05 The raccoon story
3:25 Twitterati
5:06 Shaking hands with celebrities like Lady Gaga and Snoop Dogg
6:45 Joining Twitter as an EA to Dick Costolo
8:27 Hustle early on to prove yourself and earn trust
12:37 Build relationships by meeting with people, don’t come off as a gatekeeper
17:25 Anticipate your executive’s needs to help them be the best version of themselves
19:50 eaMAFIA and eaRISE
23:15 The one item under $25 that has given the most ROI