In this episode of Talent Matters, Duncan Seward, Managing Director at IRG Law, shares how niching down into legal recruitment helped him build a high-integrity agency that clients and candidates come back to. Again and again.

Starting out in IT recruitment, Duncan talks about the moment he realised trying to be everything to everyone wasn’t working, and why legal felt like the right fit for a more focused, expert-led approach.

We talk about:

• Why niching down gives you an edge in both credibility and delivery

• How IRG Law maps the legal market to personalise outreach and reduce noise

• What makes legal recruitment different, and more structured, than tech

• How trust, honesty and long-term thinking build stronger client relationships

• The real limits of AI in recruitment (and why people still matter most)

If you’re building a recruitment agency, considering a niche, or just rethinking what “doing it right” really means, this one’s for you.

// ABOUT DUNCAN SEWARD
Duncan is the Managing Director at IRG Law, a boutique legal recruitment agency specialising in roles across Residential and Commercial Property, Construction, Private Client, Family Law and more. With over two decades of recruitment experience, Duncan brings commercial insight and deep market expertise to a values-led business built on trust and transparency.

// ABOUT WAVE
⁠⁠⁠Wave⁠⁠⁠ is the candidate attraction solution for recruitment agencies. Source high-calibre candidates faster and hassle-free. Build and grow a high-performing recruitment website. Buy and manage your job board contracts with ease.