Hosted by: Amiee Keenan, Founder of The ISV Society
Powered by: Channel Up Your Marketing Podcast

You had the perfect partner call—energy was high, everyone was excited, they said, “We’re all in!” And then… nothing. No replies. No follow-ups. Just crickets. Sound familiar?

In this bite-sized episode, Amiee Keenan dives into the reality of partner ghosting—why it happens, what’s really going on behind the scenes, and how to keep the momentum going without coming off as pushy.

Because here’s the truth: even the best ISVs get ghosted. But that doesn’t mean the relationship is dead—it might just need a nudge, a little value, and a follow-up plan that works.

What You’ll Learn:

• Why partners go silent (and why it’s not always about you)

• How to send a no-pressure nudge that keeps the door open

• The importance of adding value in your follow-up (not just saying “checking in!”)

• A simple way to set expectations before the meeting ends

• • Word-for-word follow-up language to re-engage ghosting partners

  
  

  Ghosting happens—but it doesn’t have to be the end of the story. Be consistent. Be valuable. Be human.

  • Learn more at www.theisvsociety.com

  • Follow Amiee on LinkedIn: linkedin.com/in/amiee-keenan

  • Subscribe to the Channel Up Your Marketing Podcast