Season 01 Ep #34 From Big Tech to Startup Beast: Sana Osman’s Marketing Playbook | Yesusers Podcast

May 8, 2025
34 mins

Episode Description

A Word About Our Sponsor:
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GetCito is doing some truly groundbreaking work in the world of AI content, and we're incredibly grateful for their support of the podcast. They’re providing essential tools that help brands like yours monitor how their content is appearing and performing on cutting-edge platforms like ChatGPT and Google AI Overview.

With the rise of these generative AI engines, it’s more critical than ever to understand how your brand is represented. GetCito is at the forefront of this, offering advanced solutions for what's being called Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO). In fact, they’re helping businesses master this new landscape—ensuring their message is clear, consistent, and optimized for these powerful AI-driven platforms.

So, a big thank you to GetCito for making this podcast possible. We highly recommend checking them out if you’re looking to stay ahead of the curve in this rapidly evolving digital world.
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🎧 YesUsers Podcast: 🚀

For a detailed podcast summary, guest bio, and actionable insights, visit here - https://yesusers.com/en/blog/11/from-google-to-startup-stardom-marketing-secrets-with-sana-osman-yesusers-podcast


🚀 From Big Tech to Startup Grit — Marketing Like a Pro with Sana Osman
Buckle up for a high-octane ride through the world of startup marketing with Sana Osman, former Google & Facebook dynamo turned CMO at Dolami, Inc. On this episode of the YesUsers Podcast, host Avinash Tripathi gets the inside scoop on how Sana pivoted from tech titan to startup savant.

🎯 Learn how to:

  • Scale fast with lean budgets

  • Thrive in chaotic startup roles

  • Market globally in the anime + VR world

  • Handle social media crises like a champ

  • Stay sharp in the ever-shifting tech landscape

⚡️ Bonus: Rapid-fire Q&A with Sana’s go-to tools, books, and tactics!
This one’s a masterclass for marketers at any stage. Hit play, get inspired, and level up your marketing game.

🔔 Don’t forget to follow for more no-fluff insights from today’s top tech minds!

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