TikTok, Weddings, Airports: The Weird New Places Companies Recruit, with Dr. Jasmine Escalera (Zety), Ep. #26
Episode Description
What happens when AI makes every resume look perfect? On this episode of Work 2.0 Rachel sits down with Dr. Jasmine Escalera, career expert at Zety, to unpack the rise of “off‑the‑clock” recruiting — hiring that happens in real life, outside job boards and ATS.
Highlights you’ll hear:
* Shocking hiring hotspots: hiring conversations are happening in restaurants (42%), grocery stores (32%) and even airports (20%).
* Why TikTok is now a recruitment channel (it ranked #1 in Zety’s social media research).
* Practical advice for candidates and hiring leaders to play the game of offline recruiting fairly to get a win-win
Whether you hire, hire for, or are looking for work, this episode is a must-listen. Tune in for surprising data, practical tips, and a human‑first take on the future of recruiting.
🎧 Available now on Spotify, Apple Podcasts, YouTube Podcasts, and more.
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