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Episode Description
Subtitle: Designed in California
In a preview of our new Designed in California podcast, we take you back to 1976 and recount Steve Jobs's numerous attempts to sell Apple or, at the very least, get someone to make an investment in the fledgling company.
This episode of Upgrade is sponsored by:
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Links and Show Notes:
Written by Jason Snell.
Designed in California theme by Christopher Breen.
Key sources:
- Infinite Loop (1999) by Michael S. Malone
- Apple: The First 50 Years (2026) by David Pogue (Amazon, Kobo, Apple Books)
- Steve Jobs (2011) by Walter Isaacson (Amazon, Used)