Episode Description
In this episode, we sit down with Keith Ippel, co-founder of Spring, to explore how business, innovation, and investment can be powerful tools for positive change. Keith shares why the future belongs to companies that are built not just to generate profit, but to solve real-world problems.
From impact investing and entrepreneurship to rethinking what success in business really looks like, this conversation dives into how founders can build companies that create lasting social and environmental impact, without sacrificing growth or ambition. Keith also discusses the importance of inclusive innovation, the rise of purpose-driven capital, and why the next generation of businesses will be judged by more than just their bottom line.
This is a conversation about optimism, systems change, and the growing movement to make business a force for good.
Keith is a serial impact entrepreneur and investor. Keith has co-founded five ventures including Spring Activator, a Vancouver based organization that exists to change the world. To date, Spring has supported 3,000+ entrepreneurs in incubation, acceleration, and investment readiness 1,100 investors to step into impact investing. Keith also co-founded the Spring Investing Collective - Canada's largest early stage impact investing network and Spring Impact Capital Fund, a pre-seed to seed stage fund focused at the intersection of People and Planetary Health.
We talk to visionaries and game-changers who are doing things differently; using their businesses to do more good in the world. Join us as we dive into the stories and strategies of companies driven by purpose, not just profit. Each episode uncovers unique strategies, challenges, and the deeply satisfying rewards of using business as a platform for change. We offer listeners practical insights on building businesses that are not only successful but also socially and environmentally conscious. You really can make both profit and a positive impact—come join us to find out how others are doing just that.
Leena Manro is an award-winning writer, director, and co-founder of All Purpose, an award winning B Corp-certified creative agency based in Vancouver. As VP of Strategy and Storytelling, she leads an in-house team that creates powerful, purpose-driven media for corporate clients. With over a decade of experience, Leena has directed hundreds of narrative projects across diverse genres, earning awards for their cinematic quality and storytelling depth.
Leena is driven by a passion to make a meaningful difference in her community, environment and the planet. She’s drawn to collaborating with people and initiatives that strive to make the world a better place.
All Purpose is proud to be B Corp certified. B Corps are companies verified to meet high standards of social and environmental performance, transparency, and accountability. The B Corp Movement transforms our economy to benefit all people, communities and the planet.
Through this podcast, one of our aims is to showcase the impactful work of fellow B Corps, to inspire others to embrace purpose-driven practices that make a difference.
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Listen to Up to So Good: The Purpose of Business
Up to So Good: The Purpose of Business is produced by All Purpose; a creative design and media agency located in Vancouver Canada. Follow the link to find out more about who we are and what we do.
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