Leadership teams get stuck in a dead-end debate: Move fast or play it safe.

When Pam Snively (Chief Data & Trust Officer, TELUS) prepared to launch TELUS’ first generative AI customer support tool, she found herself at the center of this exact tug-of-war - pulled by teams eager to move and teams focused on risk. 

Pam shares crucial lessons from the front lines of TELUS’s GenAI rollout. Why compromise is the wrong goal. And, what Purple Teaming taught her about AI-Ready Governance that treats risk management as an engine for innovation, not a roadblock.