Origin of Harley Davidson's #1 logo

Aug 13, 2025
33 mins

Episode Description

Lathan McKay and Joe Friday delve into Evel Knievel's legacy through stories from Bill Scott, who shares fascinating insights about his life as a motorcycle dealer and racer. Bill recounts creating the famous #1 logo that Harley Davidson and Evel Knievel popularized, his racing achievements, and his unique experiences in the motorcycle world. The episode also touches on a monumental contribution made by Mike Wolfe, star of American Pickers.

0:00 Bill Scott
01:38 American Pickers
03:07 Intro Kewanee
06:28 Racing career
10:10 Building a motorcycle with Roger Reiman
16:48 The Cuban Missile Crisis
18:26 Artwork for T-Shirts
27:10 Delivering a Motorcycle to Evel Knievel
28:58 Joliet motorcycle business
30:27 Return to Daytona


Grab merch at www.EvelKnievelMuseum.com

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