Jim Edwards doesn't just teach marketing… he built the systems the modern internet still runs on. In this episode, we unpack the truth behind why most founders stay stuck: they chase funnels, tactics, and templates instead of mastering the promise, the avatar, and the emotional core of persuasion. Jim reveals the hard lessons from going bankrupt, living in a trailer, and ultimately driving over $500M in online sales. If you've ever wondered why your funnel "should" work but doesn't, this conversation gives you the clarity you've been missing. This is one of the most raw, practical breakdowns of ethical selling and real conversion you'll ever hear.

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Learn more about the work that Jim does: copyandcontent.ai 

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