Are you truly tracking where your dental patients come from — or are you guessing?

In this episode of Tooth Sleuth, Greg Essenmacher sits down with Harsh Bansal, Co-Founder of Remedo and ConvertLens, to discuss end-to-end marketing visibility for dental practices. They break down why most lead attribution in dentistry is flawed, how disconnected CRMs and practice management systems create blind spots, and why real-time data is critical for improving case conversion and marketing ROI.

If your team relies on patients saying "Google" as the source, or if you're unsure which campaign is actually generating revenue, this conversation will challenge your assumptions.

You'll learn:

• How to track the full patient journey (click → call → consult → production)
  
  

• Why missed calls and poor lead management waste marketing spend
  
  

• The role of CRM integration and data management in practice growth
  
  

• How real-time reporting improves decision-making
  
  

• Why "what you don't track, you can't attack" applies to dental marketing
  
  

For dental practice owners, group practices, and DSOs looking to improve lead attribution, conversion rates, and overall marketing performance, this episode delivers practical insight into connecting marketing and operations through technology.

Subscribe to Tooth Sleuth for expert conversations on dental marketing, practice management, and growth strategy.