It’s another Business Therapy Thursday. This is a story so many small business owners will recognize. I sit down with Steve Hayek, a home inspector in year seven of his business, and he is still doing almost everything himself. 

He’s got real growth happening for his company, All Branch Inspections, along with a solid reputation, and referrals coming in organically. But like so many entrepreneurs I work with, he’s stuck in a 90/10 split - 90% working IN the business, barely 10% working ON it.

Steve tells how the marketing, business development, and all the repetitive conversations are his biggest drains when it comes to his day-to-day. It comes with the territory of growing a client base. Walking him through the Energy Audit, we find that his systems and automations need to get out of his head and into his business.

We dug into exactly what’s been sitting on Steve’s to-do list, things like a proper client intro email, follow-up templates for buyers' and sellers' agents, and a buyer and seller checklist. He already knows what needs to go in them. Steve just needs to block the time and treat those tasks just the same as client work. 

We also talked about a hidden revenue opportunity that most solo business owners completely overlook. Simply put, it’s reaching out to clients or prospects after your initial meeting. A simple, repeatable process that just needs to be built once.

Steve already knew what needed to be done. Sometimes we just need an accountability partner, and that’s exactly what Business Therapy Thursdays are for.

If you’re a small business owner who’s running on the hamster wheel, feeling isolated, and watching great ideas collect dust, I invite you to the ONtrepreneur Inner Circle. A small group of driven entrepreneurs who get real mentorship, coaching, accountability, and encouragement to make growth happen. Find out more here: https://marshallstern.net/landing/innercircle

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I encourage you to reach out with feedback, topic suggestions, and share your own entrepreneurial challenges.

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