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In this episode of The Sewing Social, host Gemma sits down with Jen — a self-taught sewist, small business owner, and familiar face from The Great British Sewing Bee. 

Jen shares her inspiring journey from learning to sew at home to building a thriving business rooted in creativity, innovation, and sustainable values.

Together, they explore the realities of competing on national TV, the challenges and joys of running a handmade business, and the power of community in the sewing world. 

Jen also introduces her line of thoughtfully designed sewing tools — created to solve real problems while supporting a more sustainable approach to making.

Whether you're passionate about slow fashion, love clever sewing hacks, or just want a peek behind the seams, this episode offers fresh insight, inspiration, and practical tips from a maker who’s redefining what it means to sew with purpose.

Key Takeaways

• Jen learned to sew from her grandmother and through trial and error.
• Mistakes in sewing are valuable learning experiences.
• Jen enjoys the engineering aspect of the creative process.
• Her business started organically after creating a useful sewing tool.
• Sustainability and social responsibility are key values in her business.
• The sewing community is supportive and collaborative.
• Jen's innovative tools have had a positive impact on sewing practices.
• She enjoys using surplus fabric for her projects.
• Jen loves to use charity shops and factory surplus for sourcing fabric.
• Jen sews primarily for herself but also for her family.

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Guest details:

Website: www.jenhogg.co.uk

Instagram: @jenerates

Chapters

00:00 Introduction to Jen and Her Sewing Journey

02:57 Exploring Jen's Creative Background and Skills

07:52 Transitioning from Law to Sewing Business

11:44 The Experience of Being on The Sewing Bee

14:05 The Importance of Community in Sewing

17:31 Innovative Sewing Tools and Their Impact

23:59 Personal Sewing Projects and Sustainability

28:38 Fun Rapid-Fire Questions with Jen