We’ve built a culture where outrage is always in stock.

In this episode, Ricky breaks down the “Grievance Store” mentality — the idea that some people aren’t looking for solutions… they’re looking for something to be mad about.

From sports celebrations to media reactions, it feels like joy now comes with a backlash. Why? Because outrage drives clicks. It drives engagement. And for some, it’s become an identity.

At some point we have to ask:

Is the outrage real… or is it just the business model?

"(00:00) People Aren't Celebrating Team USA Men's Hockey"

"(01:50) Idiot Media Members Love To Find Fault With Everything"

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