Episode Description
In this episode of The New Warehouse Podcast, Kevin chats with John Wirthlin, Senior Product and Marketing Manager at Sonaria, about why RFID is finally practical for real-world warehouse operations. The conversation explores how Sonaria turns raw RFID data into operational visibility that warehouse teams can actually use.
Rather than focusing solely on hardware, Wirthlin explains how clear business outcomes, operator-friendly workflows, and measurable ROI are driving wider RFID adoption across warehousing, manufacturing, and beyond.
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