In an industry dominated by imports, one company stayed local — and competitive. AAM President Scott Paul speaks with City Threads founders Shayna Samuels and Joe Willis about building a Made-in-USA apparel brand from the ground up. They discuss how City Threads grew from early boutique sales into a national direct-to-consumer business, why they prioritize U.S. cut-and-sew manufacturing, and how customer feedback shaped their shift toward comfortable, clearly labeled cotton basics.

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https://www.citythreads.com/

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