
·S1 E167
GTM 167: Competing with Giants: Inside You.com’s Battle Against OpenAI & Google | Peter Grant
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Episode Description
Peter Grant is the Chief Revenue Officer at You.com, the AI search and productivity platform reshaping how people find and create information. A veteran GTM leader, Peter has built and scaled revenue engines at some of tech’s most iconic companies — from Siebel Systems to Salesforce to C3.ai — working directly under legends like Tom Siebel and Marc Benioff. Today, he’s leading You.com’s charge against giants like OpenAI and Google, bringing precision, storytelling, and speed to the most transformative era in technology.
Discussed in this episode
- How Peter defines “the biggest opportunity of our lifetime” in AI
- Lessons from working under Tom Siebel, Marc Benioff, and Rishi Khosla
- How to hire SEAL-Team-Six-level GTM talent
- Why belief and speed are non-negotiables when competing with giants
- You.com’s differentiation strategy against OpenAI and Google
- How to operationalize AI literacy and agentic workflows
- The ROI gap in generative AI adoption, and how to fix it
- Building products that stand on truth
Episode Highlights
00:14 — The biggest opportunity in technology this century
05:25 — Lessons from working directly with Thomas Siebel
06:41 — How to hire “SEAL Team Six” sales talent
10:24 — Why “train hard, fight easy” defines great enablement
20:08 — The new sophistication bar for AI literacy in sales
25:14 — How You.com differentiates against OpenAI & Google
30:00 — Peter’s personal AI productivity system: 40 agents
40:12 — Speed, truth, and trust: You.com’s go-to-market culture
48:30 — The “war room” story: building a sales plan overnight
59:45 — No easy days: why startup life mirrors special forces
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Guest Links
- LinkedIn: linkedin.com/in/peterkgrant
- Company: you.com
Recommended Books
- The Hard Thing About Hard Things by Ben Horowitz
- Elephants Can’t Dance by Louis V. Gerstner Jr.
- The Master Algorithm by Pedro Domingos
- No Easy Day by Mark Owen — a favorite for its lessons on grit and resilience
The GTMnow Podcast
The GTMnow Podcast is a weekly podcast featuring interviews with the top 1% GTM executives, VCs, and founders. Conversations reveal the unshared details behind how they have grown companies, and the go-to-market strategies responsible for shaping that growth.
Visit gtmnow.com for more episodes and other interesting content.