Episode Description
Most lumberyards think they have a sales problem. Russ Kathrein says they actually have a systems problem. In this episode, we break down the operational moves that quietly unlock millions in revenue, from billing special orders the right way to turning drivers into sales assets and cutting truck turnaround from 52 minutes to 12. Russ also shares his rule number one, your first loss is your best loss, and a simple AR strategy that moved percent current from 65 percent to over 90 percent without becoming the collections department. If you run a yard, manage cash flow, or want cleaner operations that drive real profit, this is a tactical masterclass.
Topics we covered:
• Billing special orders on receipt to improve cash flow
• Clearing dead inventory and exposing carrying costs
• Drivers as sales ambassadors
• Smart timing and strategic investments
• Balance sheet focus over vanity P&L
• AR playbook to raise percent current and get paid first
Real talk, strategies, and tools from Stefanie.
Ready to grow your brand or business? Let’s talk.
Connect with Stefanie Couch & Grit Blueprint
Grit Website: GritBlueprint.com
YouTube: Stefanie Couch
Instagram: @StefanieCouchOfficial
LinkedIn: Stefanie Couch
Stefanie’s Website: StefanieCouch.com
👉 About Stefanie Couch & Grit Blueprint
I'm Stefanie Couch, the founder of Grit Blueprint. I grew up in a third-generation building supply business. I've worked inside dealers, distributors, and manufacturers. I built Grit Blueprint to solve problems I saw in our industry.
Grit Blueprint is a visibility, media, and growth partner for manufacturers, distributors, dealers, service providers, and leaders in the building industry.
We help you get seen, build trust, and become unmistakable.