Episode Description
If you think selling is about scripts, closing tricks, or overcoming objections… you’ve been lied to.
Because here’s the truth: people don’t buy because you said the right thing—they buy because they feel like it.
So if that’s true, the real question isn’t how do I sell harder…it’s how do I make someone want to buy—without pressure, persuasion, or chasing?
In this video, I’m breaking down the #1 sales tactic that lets you sell literally anything—and why most entrepreneurs completely miss it. Stick with me, because once you see this, selling gets a whole lot easier.
Chapters
00:00 The Truth About Selling
08:20 Crafting Irresistible Offers
17:49 The Power of Giving an Out
📘My new book The Effortless Business is only available here: https://EffortlessBusiness.com/
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📕Graham’s Other Books
How To Get Paid For What You Know
https://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670
Rebel: Find Yourself by Not Following The Crowd
https://www.grahamcochrane.com/rebelbook
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