When Machines Write for Machines or how the internet became humanless

Jun 3, 2025
24 mins

Episode Description

Episode Summary

The internet is optimized for machines, not humans anymore. If you aren't found on Google, if aren't on page one even, you do not exist.

So we end up with the ever same blog articles, that are readable for Google but not for humans.

While this may work for informational pieces, finding good art via Google is nearly impossible.

With AI, it will get worse. Now machines write for machines. We will end up in an endless vortex of mediocre SEO content.

In this episode, I talk about all this, and why I still think humans will be winning this game.

Be part of the challenge humans against Google. Share this episode to find out, if we have still more power than the search engines.

Related Links

This episode is based on this article: https://iandebay.com/thoughts/this-post-is-not-optimized/

Ian’s YouTube Channels:

Subscribe to Ian’s Newsletter: https://iandebay.substack.com

Chapters

  • (00:00:00) - SEO and AI: The Good System
  • (00:04:43) - How the Internet Is Destroying Creativity
  • (00:14:06) - Getting to the Point
  • (00:14:55) - Human Made Content Is in a Renaissance
  • (00:19:35) - The Good System
See all episodes

Never lose your place, on any device

Create a free account to sync, back up, and get personal recommendations.