In this episode of the Engaged Prospect Podcast, Dan Hersh interviews Ian Moyse, EMEA (Europe, Middle East, and Africa) Sales Director for Natterbox. With decades of leading business units, Ian also has extensive experience with executive coaching, speaking, blogging, and social marketing. 

In this episode, Ian shares with us how personal branding, online image, and reputation can make (or break) a salesperson's career. Ian explains how the customer's perception of our online presence is the most important thing in business today.

Among Ian's many great recommendations, he suggests:

• Engage with other people's content online. The more you interact with theirs, the more they'll interact with yours.
• Do research before you call a potential customer. Know who they are, and why you're calling them.
• Be authentic online and in person. Buyers will see this, and will respond well.

​To connect with Ian, visit his LinkedIn page.