The strongest Q4 brands aren't simply better at running promotions, they're better at preparing for them.

In this 238th episode of The E-Comm Show, Andrew Maff shares practical strategies for planning ahead, lowering customer acquisition costs, building stronger audiences, and creating a Q4 strategy that continues paying off long after the holiday season ends.

What You'll Learn:

• Why Q4 planning should start now
• How to lower acquisition costs before the holidays
• Why customer lifetime value matters more than holiday revenue
• How to build a stronger Black Friday audience before Q4

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