Episode Description
Macy Gilliam is a video producer and content creator at Morning Brew and the creator of Out There, a documentary series where she spends a day learning the world's most interesting jobs. In this episode, we walk through her production process, how she went from running Morning Brew's Twitter account to having her own show, and red flags every creator should look for in their contracts.
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Macy Gilliam
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Timestamps
00:00 Introducing Macy Gilliam
01:23 The process of making a 1M+ view video
07:57 From social media editor to having a show
15:01 Leaning into natural curiosity
17:52 Negotiating a creator contract
27:06 When and how to go independent as a creator
32:13 The blending of creator and journalist
40:33 Which platform should you focus on the most?
45:48 Contract exploitation in the creator economy
49:24 Green flags in creator contracts
52:25 The future of documentary journalism