·S1 E24
#24: The New Era of Sun Care: “Sunxiety” and Next-Gen Formulations with Jacopo Amari from Innovacos
Episode Description
In this episode of The Beauty Beat, Lisa sits down with Jacopo Amari from Innovacos to explore how sunscreen has evolved from a summertime staple into a daily skincare essential. As consumer awareness of sun damage grows, so does demand for smarter, more effective, and more enjoyable sun protection.
Together, they unpack key market trends, shifting consumer behaviors, and the rise of "sunxiety" – the increasing anxiety around sun exposure and its long-term effects. The conversation dives into the challenges formulators face when balancing stability, performance, and sensory appeal, while meeting expectations for sustainability and multifunctionality.
From innovative ingredient technologies and hybrid mineral-chemical filters to the promise of smart photo protection, this episode offers a forward-looking view of what's shaping the future of sun care.
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