Episode Description
Being assertive doesn't mean being pushy, aggressive, or domineering - but many corporate environments only show you that one style of leadership.
In this episode, I teach you the two opposing styles of assertiveness: Pushing Down vs. Lifting Up. One erodes trust and damages your reputation over time. The other builds respect, inspires teams, and gets people to genuinely want to follow your lead - this is what I’m teaching you to do.
You'll learn:
- Why "assertive" doesn't have to mean "aggressive"
- The Push Down vs. Lift Up framework for assertive leadership
- Why the aggressive style backfires (even for geniuses like Steve Jobs)
- 3 practical tactics to be assertive in a way that lifts others up
- How to inspire buy-in without forcing your ideas on people
- Why this style of assertiveness feels better for you AND your stakeholders
Links:
Free Assertiveness ebook: https://www.assertivenessebook.com/
Art of Speaking Up Academy waitlist: https://jessguzikcoaching.com/academy/