Episode Description
Spencer Schrage is an accomplished brand and business strategist who currently serves as the Managing Director of North America for M&C Saatchi Consulting, a role he stepped into in early 2026 to lead the agency's regional consulting division, focusing on brand repositioning and go-to-market strategies.
Brand & Corporate Strategy: Throughout his career, Schrage has counseled numerous CEOs and executive leadership teams on major corporate transformations, rebrands, and transactions. He specializes in connecting brand identity directly to corporate growth strategy, purpose, and narrative development.
Weber Shandwick: Prior to joining M&C Saatchi, he served as the Executive Vice President and Global Head of Consulting and Corporate Brand at Weber Shandwick.
Ogilvy Consulting: For nearly a decade, Schrage was a Partner and Principal with Ogilvy Consulting, the strategy and innovation branch of the creative network. There, he managed the group and oversaw a high-profile portfolio of clients primarily in the financial services and fast-moving consumer goods (FMCG) sectors, including American Express, Capital One, Coca-Cola, Citizens Bank, and Robert Half.
Early Career & Politics: Before transitioning into corporate consulting, Schrage worked in the political sphere. Notably, he served as the Head of Communications for the Port Authority of NY & NJ during the rebuilding of the World Trade Center, and as a chief fundraiser for Hillary Clinton’s first presidential campaign.
Schrage is a frequent commentator on modern marketing trends, particularly regarding how heritage brands can evolve without losing their core identity, and how companies must shift away from static "brand purpose" statements to better engage Gen Z and Millennial audiences.
In recognition of his leadership in the business community, he was honored as a David Rockefeller Fellow by the Partnership for New York City in 2023.
Core Expertise & Career HighlightsThought Leadership & Recognition