Episode Description
Jesse Hirsch is editor of Offrange. He has spent years working as a journalist focused on food and agriculture, most recently as managing editor at The Counter. His work has appeared in The New York Times, Wall Street Journal, Guardian, San Francisco Chronicle, Bon Appétit, Eater, and other outlets.
Offrange is a digital publication covering American agriculture, food production, and natural resources. We publish three original stories each week, a monthly podcast, and a weekly newsletter.
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Jesse Hirsch
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Timestamps
00:00 Laptop at the cinema
04:15 Sod and cranberry bog
07:15 Offrange and its mission
15:35 Knowing when to rebrand
19:57 The best meal of 2026
21:45 Covering agriculture vs food
27:27 The farming and agriculture audience
33:40 Diversification of writers and contributors
35:45 The evolution of agricultural journalism
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Our intro song, Night Life, is written by Nakisso Peralta and performed by Chillers