Navigated to Designing Trust: TD Bank’s Human-Centered Innovation
Simply CX

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Designing Trust: TD Bank’s Human-Centered Innovation

August 26
27 mins

Episode Description

In this episode of Simply CX, Nicole sits down with Imran Khan, Head of Innovation and Design at TD Bank, to explore what it means to stay human-centered in a world of rapid AI transformation and generational change. 


Imran shares how TD Bank is designing intuitive, intelligent experiences that serve both customers and employees—from real-time AI support for call center agents to the groundbreaking Roblox game “Treat Island Tycoon,” which teaches kids money skills through play. They also discuss accessibility innovation, cross-generational loyalty, and how CX teams can stay focused while experimenting in an overwhelming tech landscape. 


Whether you’re building with Gen Alpha or Gen X in mind, or navigating how AI reshapes your employee experience, this conversation offers a practical, inspiring look at what it means to innovate with people—not just platforms—in mind. 


You’ll walk away with: 


  • How to balance personalization and scale in the AI era 
  • Why gamification and financial literacy matter for CX 
  • What TD’s accessibility adapter can teach us about inclusion 
  • The importance of triangulating data, design, and emotional insight 



🎧 Produced by Larj Media 

📩 For more CX insights, follow Nicole on LinkedIn 

If you have questions or comments about CX email us: SimplyCX@microsoft.com 


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