Episode Description
What does it look like to go from working "the night shift," barely sleeping, charging $350 retainers, and pulling in $3K months to hitting nearly $15K in a single month while actually working LESS?
That's exactly what happened for Emily, one of our Strategist Society members and a meta ads manager and mom of four in Texas. In this student spotlight episode, Emily shares her entire journey, from taking any client she could get and undercharging like crazy, to raising her prices, finding aligned clients, and building a business that actually fits her life.
We're getting real about what it looks like to scale a service business as a mom, how the Standards of Excellence changed everything for her, why theme days are a game changer (especially if you have ADHD), and what happens when your biggest business problem becomes having TOO much free time.
If you're a service provider sitting at $3K to $5K months, wondering how to break through to the next level, this episode is for you.
In this episode, you'll hear:
- How Emily went from $3K months and late nights to nearly $15K while working less
- Why she ghosted me for a month before joining Strategist Society (and what changed her mind)
- The pricing shift that changed everything: from $350 retainers to a $3K minimum
- How the Standards of Excellence became her "lighthouse" during chaotic seasons
- Why she had her best month ever while being hospitalized AND snowed in
- How theme days helped her manage ADHD and eliminate context switching
- The mindset shift that happens when you start making more money while working less
- Emily's next goal: $20K months as her new normal
Resources mentioned in this episode:
- Join Strategist Society for service providers scaling past $10K months - https://thestrategistsociety.com
- Get started at conversionsforclients.com if you're building your foundation
- DM me on Instagram @brandimowles
- Book mentioned: The Slight Edge
Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650
Follow Brandi on Instagram: https://www.instagram.com/brandimowles
Follow Brandi on Facebook: https://www.facebook.com/Brandiandcompany