61. The PR you're already doing (without even knowing it)

March 31
9 mins

Episode Description

Think you don't do PR? Think again.

In this episode Pippa makes the case that most established founders are already doing PR -  they just don't know it, aren't calling it that, and definitely aren't making it work hard enough for them.

In this episode:

  • What PR actually is (and why it's nothing like what most people think)
  • The PR activities you're probably already doing without realising
  • Why amplification is the piece most founders forget and where the real opportunity is
  • Why this work matters more now than ever: the trust recession, AI search and the authority gap
  • What to do right now to start making what you've already built work harder for you

And once you've had a listen you can: 

Follow me on instagram @pippa_the.pr.set or LinkedIn (@Pippa Goulden) for more tips and insight into the world of PR

- Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look here

- Work with me 1-2-1 in Kickstart: The PR Accelerator which is a hyper-focused, action-taking, results focused programme that's all about getting you great PR results for your business, with me supporting you all the way.

Find out more at www.theprset.com 

Book a discovery call with me to chat more here or email me pippa@theprset.com

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