Entrepreneurial Journey: From Banking to Fitness with Trudy Chen

Dec 30, 2025
23 mins

Episode Description

In this episode, we sit down with Trudy Chan, co-founder and CEO of GO24 Fitness, who is revolutionizing the fitness landscape in Hong Kong through innovative concepts and a strong commitment to community empowerment. Trudy shares her inspiring journey from investment banking to the fitness industry, detailing the challenges and triumphs of launching and expanding a 24-hour gym business, especially during the COVID-19 pandemic.


She discusses unique strategies to maintain competitiveness in a rapidly evolving market, the importance of building a dedicated team, and the latest trends in fitness and wellness. Additionally, Trudy opens up about balancing her personal fitness with the demands of leading a growing enterprise, highlighting how financial savvy is crucial for entrepreneurial success. Tune in for an inspiring conversation about resilience, innovation, and the future of fitness.


More about Go24 Fitness:

https://www.instagram.com/go24fitness/

More About Joyce:

https://linktr.ee/yungjoyce

https://www.instagram.com/yungjoyce/

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