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229: The Retention Strategy That Creates Consistent Revenue with Natalie Bernacchi
Episode Description
If you feel like you're constantly in selling mode and still can't figure out why revenue feels inconsistent — this episode is going to hit.
I'm talking with Natalie Bernacchi, a Retention and Revenue Strategist with 15+ years of experience scaling companies. She scrapped her own business model, rebuilt it around retention and recurring revenue, and hasn't looked back. Her take? The money is already in your business. You just need the strategy to find it.
In this episode we cover:
- What permanent selling mode actually costs you beyond time and energy
- The biggest revenue leak inside female-led businesses (and why most founders miss it)
- What companies scaling to $50M ARR do to retain customers that solopreneurs almost never replicate
- The real difference between a founder with recurring revenue vs. one starting from zero every single month
Take Natalie's free Revenue Leak Finder quiz — a 3-minute tool that shows you exactly where money is walking out the door — at nataliebernacchi.com/revenue-leak-finder.
Find her on Instagram, LinkedIn, and TikTok @nataliebernacchi, and check out her podcast Light Her Up and community The CEO Besties.
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