How Rwanda Reinvented Itself

Feb 25, 2025
22 mins

Episode Description

Many westerners associate Rwanda with the brutal genocide that overtook the country 30 years ago. But since then, Rwanda has made a huge investment in tourism — building new infrastructure, museums, music venues, and more. Now, it’s one of the most popular destinations in Africa. In this episode: Rwanda’s rebirth, how tourism has changed the country, and why this compelling narrative is more complicated than it appears.


SHOW NOTES:

  1. How to rebrand a country
  2. Mighty Popo’s KigaliUp Festival
  3. Support Rwanda’s School of Create Arts and Music
  4. Kigali Genocide Memorial
  5. Tourist attractions in Kigali 
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