You should download my free TOOLKIT for new record labels... http://otherrecordlabels.com/toolkit

Thanks to LANDR for sponsoring this episode. landr.com/otherrecordlabels

Starting a record label is exciting—but sticking with it is where the real work begins.

In Episode 8 of How to Start a Record Label This Year, Scott focuses on one of the most important (and underrated) qualities of successful labels: consistency. Not hustle. Not volume. Not chasing trends—but showing up in a sustainable, repeatable way over time.

This episode explores:

• Why consistency matters more than frequency

• Choosing a release cadence you can actually maintain

• The difference between full-length releases, singles, and supplemental content

• How the pipeline supports consistency and prevents burnout

• Why a label’s greatest asset is its catalog, not any single release

• How labels act as a bridge between artists and music fans

Scott reframes the role of a record label as a long-term conduit—balancing the infinite appetite of music fans with the creative rhythms of artists—and explains how thoughtful consistency builds trust, momentum, and sustainability for everyone involved.