EP 201: Why Trust Is Replacing Attention & What to Measure Instead of Reach and Views

September 18
15 mins

Episode Description

In episode 201 of 'On the Whorizon' SWCEO founder and host MelRose Michaels makes the case that the attention economy is handing off to something else, and that the handoff is already underway. Herbert Simon called the attention economy in 1971 with one line: whatever becomes abundant makes something else scarce. Information got cheap, so attention got expensive. MelRose walks through the research on where AI content volume actually sits, why suspicion did not plateau even as that volume did, and what the Edelman finding about trust relocating rather than falling means for a creator business.

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On The Whorizon is a podcast about what's on the whorizon for sex workers and how to navigate it. We want to elevate sex worker stories and experiences, as well as provide tangible takeaways to approach online sex work as a business model, should listeners choose to envision it that way.

S O C I A L    M E D I A

→ MelRose's  website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MelRoseMichaels.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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→ MelRose's Twitter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@MelRoseMichaels⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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→ MelRose's TikTok: @MelRose_Michaels

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S E X   W O R K   C E O

Sex Work CEO is an educational platform where online adult creators can find courses, resources, informational blogs, and industry consulting work through our Influencer Advocacy program. Whorizon is a SexWorkCEO podcast focused on strengthening awareness around the political, societal, and personal impacts on sex work as an industry as well as providing educational resources to help online adult creators grow their businesses. It is our hope that a better informed SW community can better unite and advocate for itself where and when it matters. See more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://stan.store/ceosquad

C R E D I T S

→ Video and Photography By MelRose Michaels

→ Production By Kevin Byrnes https://www.upwork.com/freelancers/~01771f13585da1ce42

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