This week’s guest is Sam Ryder, someone who knows the struggle of chasing a dream for years, only to face the crushing reality of near-misses and setbacks. For over 15 years, Sam toured the world in tiny vans, scraping by with borrowed hope, never knowing if success would come. But when the door finally cracked open, it did so with an unexpected, life-changing shift.

In this episode, Sam talks candidly about the long grind and how he found peace with failure before success even arrived. He shares the moment he made peace with the idea of never “making it,” the power of redefining what success truly means, and how, after years of struggle, he embraced gratitude as his new driving force.

This is a raw, honest conversation about the non-linear journey to success, the dangers of “okay jobs,” and why comfort can kill creativity. Sam reveals his decision to get sober and the importance of protecting his voice, his gift, while rejecting the toxic hustle culture that fuels so much of the music industry.

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