How Therese Waechter Turned One Sticker Design Into a $250K-Per-Year Business

February 18
47 mins

Episode Description

Therese Waechter joins the Niche Pursuits podcast to share how she accidentally built a $250K-per-year sticker business, starting with a single design and Facebook Marketplace sales during the pandemic. She dives into how she took production in-house, scaled across Amazon, Etsy, and Faire, and now earns 90% of her revenue from those platforms.

Therese also breaks down her promotional-heavy strategies, talks about using AI for graphic design and product listings, and explains how she's automating her business to become fully remote. If you're in e-commerce or looking to scale a handmade or print-on-demand product, this episode is packed with real-world tactics and insights.


Sponsor: Quiet Light
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Links & Resources
Overcome technical barriers with Modular Technology Group: https://modtechgroup.com/ 
Learn more about Keywords Everywhere: https://keywordseverywhere.com/
Reach out to Therese via email if you have any further questions: info@stickersforyourstuff.com 

 

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