The Truth About Local Newsletters No One Wants To Admit with Daniel Berk

June 17
39 mins

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Episode Description

Daniel Berk (Moneywise Podcast by Hampton) joins Matt and Kolby to talk about why the local newsletter isn't the business—the audience is, how AI services are the untapped green space for local brick-and-mortars, why the viral Substack tweet got email wrong, and how an X DM with Sam Parr turned into a podcast hosting gig.

Timestamps:

  •  00:00 Intro
  •  02:00 Palmetto Parents: Three Local Newsletters
  •  06:40 How Local Newsletters Actually Make Money
  •  11:00 "Own The Town" — Arbitraging Your Audience
  •  14:30 Axios, 6AM City & The Big-Metro Model
  •  17:00 Local AI Services: The Untapped Greenspace
  •  23:15 The Nonprofit (501c3) Newsletter Play
  •  26:15 Is Email Dead? The Viral Substack Tweet
  •  33:00 What "Owned Audience" Really Means
  •  37:30 Moneywise & Two Dads In Tech
  •  40:00 How A Twitter DM Became The Moneywise Gig
  •  45:30 Command The Room Like A Nine-Figure Podcast

📌 Resources:


🔗 Connect with Daniel Berk:

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